Converse has linked up with Chinese streetwear label SOULGOODS for a collab that sees the Beijing-based brand rework the former’s archetypal Jack Purcell and Chuck 70 silhouettes.
In what’s the pair’s first collaborative release, SOULGOODS’ motto “From Beijing To The World” is split across each pair of grey-colored Jack Purcells, with the epochal contrasting toe-cap rounding things out.
For the Chuck 70, SOULGOODS has utilized its “Soul Tiger” head logo that takes the place of the usual Chuck 70, as an orange and black upper is completed with a “Tiger Eye” logo where the Chuck Taylor patch would usually sit.
Described by SOULGOODS as “a representation of the bustling Beijing youth” and “a step closer to bringing Beijing to the World”, the Converse x SOULGOODS collaboration is set to be available from June 10 and will be available via the Converse webstore.
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