Who is Barstool Sports' Rico Bosco?

RICO Bosco – or James Villani – is for being a popular blogging personality on Barstool Sports.

Barstool Sports is a digital media company that specializes in sports and pop culture content.

Who is Barstool Sports’ Rico Bosco?

Born in Staten Island, New York, Bosco is a professional actor and assistant director whose true name is James Villani.

His credits as an actor and assistant film director include Suspend Time, Solid Island Children, and Employer of Bosses.

In Barstool Sports, Bosco was a recurring character and is referred to as the company’s “resident gambling expert,” having joined characters Big Cat and El Presidente on college football gambling podcasts weekly.

What is Barstool Sports?

Barstool Sports produces audio, video, and readable content in the areas of sports and pop culture in general. 

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The Chernin Group and Penn National Gaming are the two principal investors in the company founded in Milton, Massachusetts in 2003. 

Barstool originated in 2003 as a print newsletter distributed around the Boston metropolitan area that included gambling commercials and fantasy sports forecasts, but it has now evolved to cover a variety of themes.

Fantasy sports forecasts, gaming marketing, and sports coverage were all available in the publication. 

Barstool emerged into a sports media behemoth over the following 10 years. 

Who owns Barstool Sports?

David Portnoy is known as a sports media figure and online entrepreneur in the US, having founded Barstool Sports. 

Over the course of two trades, he sold pieces of Barstool a controlling share to The Chernin Group and another to Penn Gaming, who paid $163 million to the founders for a 36 percent ownership in the company in January 2020. 

Portnoy was born in Swampscott, Massachusetts, on March 22, 1977. He studied at the University of Michigan after graduating from Swampscott High School, where he earned a bachelor's degree in education in 1999.

He relocated to Boston after graduation and worked for Yankee Group, an IT market research firm.

Portnoy has an estimated net worth of $80 million, according to Celebrity Net Worth.

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